Tuesday, March 9, 2010

Bride of Frankenstein
promo material

I don't know that I'll ever figure out what my absolute favorite movie is. I can (sometimes) narrow down my top 10, though, and can assure you that Bride of Frankenstein is often among them.

Above is an example of the kind of care and detail that movie studios used to put into the marketing of their films. I have this feeling that Bride was not one of Universal's prestige movies (horror has been in the cinematic ghetto from the first days of motion pictures) and yet its promotion is still more fun than anything done today.

I wonder if any of those "First Aid Lobby Booths" still exist.

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